“My no.1 priority is to understand the production issues that prospective customers are dealing with and how their business currently runs, rather than just presenting our software.”

Richard heads up the commercial side of our company and manages a team of expert food productivity consultants. “When I meet with a prospect, my no.1 priority is to understand the production issues that they are dealing with and how their business currently runs, rather than just presenting our software. All of my team takes the same level of care to listen and consult with companies that are seeking a new food productivity system. We take them through a process that ensures we define and deliver the right solution for their business.”

Richard’s passion for rugby, especially playing the sport, provides a natural outlet for his enthusiasm and competitiveness. Aside from rugby and sport, Richards enjoys music and spending time with his family.